December 19, 2020•98 words
How do we make video games that serve our audience?
How do we turn marketing into sharing, excitement?
How do we think about business differently? Self-interest isn't a good motivator, and doesn't even work that well. But pure altruism isn't possible, and attempted pure altruism doesn't work at all.
Maybe work for someone else?
Why do we share what we love with other people? It's a risk, we might be wrong. Why do we share anyway? Because it could improve their lives, and that's intensely gratifying.
Could my work improve their lives? Of course.
Do I believe it?